The Public GalleryToronto

Infrastructure and Environment Committee · 2026-04-07 · 2026.IE28.8

The filed record

Community Sports Equipment Sponsorship

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The decision

2026-04-22 · Toronto City Council · amended

As filed

City Council on April 22 and 23, 2026, adopted the following: 1. City Council approve a one-year Community Sports Equipment Sponsorship pilot program. 2. City Council authorize the General Manager, Parks and Recreation, to negotiate and execute a sponsorship agreement with Equip Club SA ("Equip") and Canadian Tire Jumpstart Charities, for the installation, operation and maintenance of 50 community sports equipment stations

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in select City parks, for a term of one (1) year, on terms and conditions, including provisions related to data privacy, sponsorship recognition, exclusivity, liability, indemnification, and communications, deemed appropriate by the General Manager, Parks and Recreation and in form and content satisfactory to the City Solicitor, and in consultation with Ward Councillors to confirm park locations. 3. City Council direct the General Manager, Parks and Recreation to report back to the Infrastructure and Environment Committee early in the second quarter of 2027 with an evaluation of the sponsorship including usage, community impact and operational considerations. 4. City Council direct the General Manager, Parks and Recreation to report back following the one-year pilot program on options for equitable distribution of community sports equipment stations across all City wards, subject to sponsor agreement, should City Council decide to authorize the first-year pilot program and any subsequent extensions. 5. City Council direct the General Manager, Parks and Recreation to report back to the Infrastructure and Environment Committee in the first quarter of 2027 to ensure a seamless extension should City Council decide to proceed with Year 2 of the program. 6. City Council direct that Confidential Attachment 1 to the supplementary report (April 21, 2026) from the General Manager, Parks and Recreation remain confidential at this time as it pertains to criteria to be applied to negotiations carried on or to be carried on by or on behalf of the City of Toronto and be made public when negotiations are successfully completed and agreements entered into, in accordance with the City's Sponsorship Policy, Donation Policy and Individual and Corporate Naming Rights Policy. 7. City Council direct that Confidential Attachment 1 to the revised supplementary report (April 23, 2026) from the General Manager, Parks and Recreation remain confidential at this time as it pertains to criteria to be applied to negotiations carried on or to be carried on by or on behalf of the City of Toronto and be made public when negotiations are successfully completed and agreements entered into, in accordance with the City's Sponsorship Policy, Donation Policy and Individual and Corporate Naming Rights Policy. Confidential Attachment 1 to the supplementary report (April 21, 2026) from the General Manager, Parks and Recreation remains confidential at this time in accordance with the provisions of the City of Toronto Act, 2006, as it pertains to criteria to be applied to negotiations carried on or to be carried on by or on behalf of the City of Toronto. Confidential Attachment 1 in the supplementary report (April 21, 2026) from the General Manager, Parks and Recreation will be made public when negotiations are successfully completed and agreements entered into, in accordance with the City's Sponsorship Policy, Donation Policy and Individual and Corporate Naming Rights Policy. Confidential Attachment 1 to the revised supplementary report (April 23, 2026) from the General Manager, Parks and Recreation remains confidential at this time in accordance with the provisions of the City of Toronto Act, 2006, as it pertains to criteria to be applied to negotiations carried on or to be carried on by or on behalf of the City of Toronto. Confidential Attachment 1 in the supplementary report (April 23, 2026) from the General Manager, Parks and Recreation will be made public when negotiations are successfully completed and agreements entered into in accordance with the City's Sponsorship Policy, Donation Policy and Individual and Corporate Naming Rights Policy.

The vote

On the agenda

As the city filed it

This report responds to City Council direction in Item 2025.MM33.18 requesting the Deputy City Manager, Community and Emergency Services to work with Canadian Tire Jumpstart Charities to identify a Canadian vendor to install and operate community sports equipment stations in City parks, with at least one station installed in each of the Community Council areas by the start of summer 2026, and to report back to the Infrastructure and Environment Committee on the proposed sponsorship, including consideration of a series of conditions specified by Council.

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Jumpstart approached the City with a proposal to introduce community-based sports equipment lending in City parks. Jumpstart identified Equip Club SA ("Equip") as its delivery partner in participating Canadian municipalities, including Vancouver, Ottawa, Surrey, and Coquitlam to date. In response to Council direction, staff conducted an interdivisional review of the proposal against Council's specified conditions to consider, including Canadian vendor participation, at least one station installed in each of the Community Council areas by the start of summer 2026, data privacy, digital access considerations, and alignment with City policy frameworks. This report summarizes the assessment and provides additional information on a potential one-year pilot sponsorship.

Staff recommended

The General Manager, Parks and Recreation recommends that: 1. The Infrastructure and Environment Committee receive this report for information.

Considered

  • 2026-04-07 · Infrastructure and Environment Committee · amended

    Decision as filed

    The Infrastructure and Environment Committee recommends that: 1. City Council approve a one-year Community Sports Equipment Sponsorship pilot program.

    Clerk’s note

    The Infrastructure and Environment Committtee: 1. Directed the General Manager, Parks and Recreation to report directly to the April 22, 23 and 24, 2026 meeting of City Council with such report to include the following supplemental information: a. A Ward-based chart of proposed parks with proposed installations for the 50 locations; b. The map of the original proposal for the 50 locations; c. The process used by City staff to approve each location and the proposed equipment at each location; d.

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    The Process by which partnerships get vetted and then are brought to Councillors and Council for approval; e. A list of all partnership proposals currently being discussed at the City and Ward levels and a list of all current partnership projects underway at the city and in each ward; and f. The process for City staff that will ensure that that Ward Councillors can opt-in to the pilot if there are no park locations proposed in their Ward.

  • 2026-04-22 · Toronto City Council · amended

On the record

The item as the City filed it

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