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Toronto City Council · 2019-11-26 · 2019.MM12.18

The filed record

Vaping Ads on Bus Shelters and City Street Furniture and a review of Advertising and Promotions Policies - by Councillor Paula Fletcher, seconded by Councillor Mike Layton

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The decision

2019-11-26 · Toronto City Council · adopted

As filed

City Council on November 26 and 27, 2019, adopted the following: 1. City Council request the General Manager, Transportation Services, in consultation with the City Solicitor and the Medical Officer of Health, to review the City's Street Furniture Agreement to ensure that all advertising resulting from that agreement complies with the letter and spirit of the Smoke-Free Ontario Act. 2. City Council request the City Manager to review the City's advertising and promotions policies to ensure that they also comply with the letter and spirit of the Smoke Free Ontario Act, and request the City Manager to report to the General Government and Licensing Committee in 2020 on strategies to ensure compliance, such report to include consultation with the City's agencies on their advertising and promotions policies.

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3. City Council forward this Item to the Board of Health.

The vote

Adopt Item · Carried, 25-0

For (25)Ana Bailão, Anthony Perruzza, Brad Bradford, Cynthia Lai, Denzil Minnan-Wong, Frances Nunziata, Gary Crawford, Gord Perks, James Pasternak, Jennifer McKelvie, Jim Karygiannis, Joe Cressy, John Filion, John Tory, Josh Matlow, Kristyn Wong-Tam, Mark Grimes, Michael Ford, Michael Thompson, Mike Colle, Mike Layton, Paul Ainslie, Paula Fletcher, Shelley Carroll, Stephen Holyday
Absent (1)Jaye Robinson
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On the agenda

As the city filed it

A September 27, 2019 report from the Executive Director, Municipal Licensing and Standards to the General Government and Licensing Committee, as a part of Item 2019.GL8.20, warns: Members of the public should be aware of the potential harms of using vapour products ("vaping"), the addictive potential of vapour products containing nicotine, and the risk of vaping leading to subsequent tobacco cigarette smoking. There have been growing concerns about youth access to vapour products, heightened with recent examples of respiratory illnesses among vapour product users.

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The same report further advises: vapour product use by youth has increased significantly in Canada. From 2017 to 2018, there was a 74 percent increase in the proportion of youth reporting they had vaped in the past month; nicotine (including the nicotine in e-substances used in vapour products) is highly addictive and known to alter adolescent brain development; vapour product use has been strongly associated with subsequent tobacco cigarette smoking among youth and young adults; short-term health effects from vaping can include respiratory inflammation and throat irritation; long-term health effects of vaping are unknown; and while vapour products are an alternative to combustible cigarette smoking, there is limited evidence of vapour product use increasing the likelihood of smoking cessation. The United States Centres for Disease Control and Prevention is reporting that in the United States of America as of November 13, 2019, there were 2,172 cases of e-cigarette, or vaping, product use associated lung injury and forty-two deaths have been confirmed, with more deaths are under investigation. Under the Smoke-Free Ontario Act, it is against the law to sell or supply vapour products to minors. Despite all of this, ads promoting vaping have been placed in bus shelters adjacent to schools.

Staff recommended

Councillor Paula Fletcher, seconded by Councillor Mike Layton, recommends that: 1. City Council request the General Manager, Transportation Services, in consultation with the City Solicitor and the Medical Officer of Health, to review the City's Street Furniture Agreement to ensure that all advertising resulting from that agreement complies with the letter and spirit of the Smoke-Free Ontario Act. 2. City Council request

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the City Manager to review the City's advertising and promotions policies to ensure that they also comply with the letter and spirit of the Smoke Free Ontario Act, and request the City Manager to report to the General Government and Licensing Committee in 2020 on strategies to ensure compliance, such report to include consultation with the City's agencies on their advertising and promotions policies. 3. City Council forward this Item to the Board of Health.

    On the record

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